Who does more with less?
One of my responsibilities at American Renaissance is to keep tabs on how our website is doing. That means, among other things, monitoring its popularity, figuring out how new readers discover us, and making sure the ads we run are not too annoying. This is complicated internet stuff that makes people’s eyes glaze over. I also manage the finances and budget of American Renaissance–another eye-glazing job.
Still, I would like to share with American Renaissance readers and supporters just a few numbers that show what a great impact American Renaissance has on a very small budget. For context, I will compare a few of our numbers with those of our anti-white friends at the Southern Poverty Law Center.
Let’s start with website popularity. These numbers come from Alexa.com, the most reliable monitor of website popularity. ...